Friday, March 18, 2011
Computer Generated Visualisations at the RIBA
This is AVR London Visualisation's computer generated view of Renzo Piano's 72 storey Shard in London. Commissioned in 2007 the visualisations have been used to prove the building's commercial viability and to sell commercial space prior to its completion in 2012. 14 views were produced given the scale of the overall project.
How do I know this? Because of an interesting temporary exhibition currently on show in the main dining room at the RIBA. Curated by Eyelevel Creative Design Visualisation in partnership with Northern Architecture and the RIBA, other projects include renderings of the Newcastle City Library by Ryder Architecture; Foster and Partners Special Modelling Group's images of The Sage, Gateshead and Grimshaw's visualisations of both the building and bespoke components for it of St Botolp in the City of London.