There is a great line up of speakers and the conference, organised by programme leader Design Council, represents an important step in further embedding design as a key factor for growth within the culture of the new Commission.
We already have design champions working hard within the Commission and this conference is an important platform to enable discussion that can lead to new actions - not only in Europe's industries, but also for the Commission itself as it moves towards the close of the initial funding programme for design under the European Design Innovation Initiative.
The deeper task is to disseminate design's unique role more widely across the Commission's Directorates. With the new VP structure in place - a more horizontal structure than was previously the case - the opportunity exists to achieve further strategic goals for design at the European level.
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